The Cinema Advertising Council

The Cinema Advertising Council (CAC) serves cinema advertising sellers, the theatrical exhibition community and the advertising community, acting as a central source of information for the industry.

The CAC:
Aggregates relevant business information on the industry's growth and position in the media marketplace

Fosters independent research to provide insight to cinema advertising and its value

Develops best practices to ensure cinema advertising products respect the consumer's moviegoing experience

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CAC Members:
Share in discussions and activities shaping the industry

Participate on key committees

Attend member events

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